Job Details
Qualifications
- Analysis skills
- Copywriting
- E-commerce
- Social media management
- Visual design
Benefits
- Dental insurance
- Disability insurance
- Health insurance
- Health savings account
- Paid time off
Job Description
BizIQ is currently seeking a highly skilled and motivated individual to join our team as a Paid Social Ads Specialist. If you are an expert in Facebook/Instagram advertising and have a passion for delivering exceptional results for clients, then this role is perfect for you.
We currently are accepting applicants for 100% remote work in the following states: AL, AK, AZ, CO, CT, FL, GA, IL, MI, MN, MO, NJ, NY, OH, OR, PA, SC, SD, TX & VA.
Who is BizIQ?
We are a trusted Google Featured Partner to help small businesses grow their online presence and marketing strategy, with over 26,000 clients' success stories across the U.S. We have an award winning company culture, recently recognized as one of the nation's fastest growing companies, Inc 5000, and accreditation for conducting business with the highest standards of ethics with an A+ rating with the BBB. Now that we’ve told you a little about us, here’s our why…
Why BizIQ?
At BizIQ our mission is to partner with businesses to accelerate growth through smart, innovative, and affordable digital marketing solutions. Our vision is to impact 150,000 businesses. Our core values are the backbone of our business and guide our hiring process: We have a Growth Mindset, and we are Results Oriented, Innovative, Inspirational, Accountable, and Transparent. We operate nationally and are growing by the day.
Position Details
In this fast-paced and dynamic role, you will be responsible for strategizing, implementing, and measuring social campaigns across various platforms. Your expertise in paid social advertising will drive our clients' success as we work together to optimize campaigns and deliver outstanding results.
Responsibilities:
Develop and execute comprehensive paid social media advertising strategies across platforms such as Facebook and Instagram
Conduct in-depth research and analysis to identify target audiences, trends, and competitor insights to inform campaign strategies
Create engaging and impactful ad copy, visuals, and CTAs to maximize campaign performance
Set up, monitor, and optimize ad campaigns to ensure maximum ROI and meet client objectives
Continuously track, measure, and report on campaign performance using data-driven metrics and KPIs
Stay up-to-date with industry trends, platform updates, and best practices in paid social advertising
Collaborate with cross-functional teams, including creative and content teams, to ensure campaign alignment and success
Provide strategic recommendations to clients based on campaign results and insights
Conduct A/B testing and experiments to optimize campaign performance and drive continuous improvement
Keep abreast of emerging trends and technologies in paid social advertising to stay ahead in the industry.
Support Social Media team with other duties as assigned such as but not limited to: (organic social posts, boosted posts, etc.).
Qualifications:
5+ years of relevant paid social media work experience
Strong expertise in Facebook and Instagram advertising, as well as other social media platforms. Have extensive experience running Brand Awareness, Traffic, Leads, and E-Commerce (Sales) Social Media Ad Campaigns.
In-depth knowledge of paid social advertising strategies, best practices, and industry trends
Proven track record of developing and implementing successful paid social media campaigns
Proficiency in leveraging data-driven insights and metrics to drive campaign performance and achieve client goals
Ability to analyze target audiences, conduct competitor research, and identify trends to inform campaign strategies
Excellent copywriting and visual design skills to create engaging and impactful ad content
Strong analytical skills and proficiency in using analytics tools to measure and report on campaign performance
Experience with setting up, monitoring, and optimizing ad campaigns to maximize ROI and meet client objectives
Ability to collaborate effectively with cross-functional teams and provide strategic recommendations based on campaign results
Adept at conducting A/B testing and experiments to continuously improve campaign performance
Stay updated with emerging trends and technologies in paid social advertising to stay ahead in the industry.
Critical Thinking/Problem Solving - Learns quickly when facing new problems, is relentless at campaign success, open to change, improves, enjoys challenges, and finding solutions.
Presentation Skills - Effective in a variety of formal presentation settings.
Company Perks & Benefits
Health Benefits: United Health Medical plans (with Company HSA Contribution), MetLife Dental plans, Vision plan, Life Insurance, Disability Insurance, and more
Paid Time Off: 15 days of PTO accrued annually, 6 paid holidays, plus 4 floating holidays
Retirement Savings: 401K
Peer-to-peer Recognition: We call it BizBucks - a rewards program where you can receive weekly prizes Including Amazon gift cards or other prizes.
Award Winning Culture: A fun, energetic workplace, with a supportive atmosphere, no traveling required
Equal Opportunity Employer
BizIQ is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.